WEEKLY REPORT · OCTOBER 11, 2026
📊 ANALYTICS · OCTOBER 4 → OCTOBER 10
🗓 ROLLING OUT · OCTOBER 12 → OCTOBER 18
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"It's not about the duration of the miles, but the direction we're going and who we're going there with." — James Drake

Rolling Out

▸
🗓 Rolling Out · OCTOBER 12 → OCTOBER 18
  • 📖 Published — Leaving a Legacy (James Drake · Genesis 5), Week 5 of the eleven-week Foundations series, EN + ES
  • 🇺🇸 Columbus Day — Kent Keller's Christopher Columbus: Great Man or Monster? publishes Monday morning with three Stories (8am, noon, 7pm)
  • 📝 Sermon blogs: James's Leaving a Legacy Tuesday; Jeff's Doing a Lot for God but Don't Feel Close to Him? Thursday
View 4 more ▾
  • 🎬 4 Shorts → YouTube + IG Stories, Mon–Thu Oct 12–15, 4:30 PM ET
  • 📱 Mon–Fri 9 AM — devotionals Day 1–5, EN and ES
  • 🎧 Episode live in all four podcast feeds (EN audio 57, EN video 57, ES audio 50, ES video 50)
  • 🏠 Homepage hero plays this week's condensed cut

Blogs This Week

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📖 3 Blogs This Week
  • Christopher Columbus: Great Man or Monster? 🟡 Scheduled · Monday, 5am
  • Leaving a Legacy: Genesis 5 and the Life That Actually Counts 🟡 Scheduled · Tuesday, 5am
  • Doing a Lot for God but Don't Feel Close to Him? 🟡 Scheduled · Thursday, 5am

Last Week's Pulse

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📱 Instagram · PENDING *
— 👁
Views
— 🎯
Accounts Reached
— 💬
Interactions
— 🔗
External Link Taps
* Instagram insights are read by hand from the professional dashboard; Monday's job fills them. Queue for Oct 12–18: 40 Stories approved, including three Columbus Day posts on Monday and the four Shorts Mon–Thu at 4:30pm.
📺 YouTube · Oct 4 – 10
1,153 ▶️
Weekly Views
▲ vs 752
20.9% ⏱
Avg View %
▲ vs 13.8%
390 👥
Subscribers
+5 this week
721 🎬
Videos
64,579 lifetime views
YouTube Analytics, Oct 4–10 vs Sep 27–Oct 3. Views up 53%, and almost all of the gain is Shorts (860 of 1,153 views). People also watched further into the long videos: average view rose from 13.8% to 20.9%.
📺 YouTube Shorts · Oct 4 – 10
860 ⚡
Shorts Views
▲ vs 351
523+ 🏆
Top Short
Grace greater than your sin
4:30 PM 🗓
Slot
Mon–Thu ET
4 📱
This Week
YT Mon 3:30am upload + IG
Kent's 'Grace greater than your sin' passed 500 views in two days, the channel's best Short in months. It speaks to the viewer about their own guilt and offers hope. Starting this week, Shorts are picked and titled that way on purpose. This week's four go to IG Stories now, and to YouTube when the Monday 3:30am job uploads them.
🎧 Podcast · four feeds
57 🇺🇸
EN Audio
▲ vs 56
57 🎥
EN Video
▲ vs 56
50 🇪🇸
ES Audio
▲ vs 49
50 📼
ES Video
▲ vs 49
Leaving a Legacy (Genesis 5, James Drake) added to all four feeds, English and the Spanish dub, and verified live in each.
🌐 Website · Oct 4 – 10
594 👤
Users
▼ vs 777
707 🧭
Sessions
▼ vs 901
1,110 👁
Page Views
▼ vs 1,283
41.6% ✅
Engagement
▲ vs 31.9%
GA4 property 514331806, site-wide, Oct 4–10 vs Sep 27–Oct 3. Fewer visitors after last week's bump (777 → 594), but they stayed longer: engagement rose from 31.9% to 41.6%. The blog drew 186 page views and 4,890 Google impressions, and the top search was Spanish: 'adorar en espíritu y verdad significado'.
📧 Mailchimp · Oct 4 – 10
3,502 ✉️
Recipients
▲ vs 2,850
45.5% 📬
Open Rate
▲ vs 44.6%
6 📨
Campaigns
▲ vs 5
149 🔗
Clicks
▲ vs 40
Mailchimp, Oct 4–10 vs Sep 27–Oct 3. Six sends to a steady 2,852-subscriber list. Opens held at 45.5%, and clicks nearly quadrupled (40 → 149). 29% of opens came in the first hour.
▶︎ Homepage Sermon Player · 2026-10-04 → 2026-10-11

"Leaving a Legacy - Genesis 5" is in the homepage hero now; the numbers below are last week's. First-party counters, not GA4 — aggregate only, nothing traceable to a person.

94
Shown
returning visitors who got the sermon instead of the brand film
63
Played
67.0% of those shown
1
Turned sound on
1.6% of plays — chose to listen
22
Kept it playing
took the sermon with them while browsing the site
3
Tapped on a phone
deliberate taps, never autoplay
2
Listened only
picture off, voice on

Watch depth: 7 → 5 → 2 → 2 reached 25/50/75/100%, so 3.2% of plays ran to the end. Captions on 0 times; listened without the picture 2.

Plays by day
4S
2M
10T
11W
13T
11F
8S
4S
📈 Sermon Views — YouTube, Homepage & Podcast (last 5 Sundays)

Each bar is one Sunday’s total across every channel — the number above the bar — with the segments showing which channel contributed. YouTube = views; homepage hero = plays of the condensed cut; podcast = deduped downloads. These are lifetime totals, so older sermons have had longer to accumulate. Read the mix and the recent trend, not a strict week-to-week ranking — the newest bar is hatched because it has had days rather than weeks.

† Oct 11 = hatched: still accruing, fewer days than the bars beside it.

Where the numbers live

▸

The numbers that used to sit here now update every day:

  • Website, YouTube, Google listing, Instagram, app usage → Impact
  • Search performance, queries, rankings → Search
  • AI assistants — who is asking, who is crawling, who cites us → AI visibility

This page is the week in one glance: what shipped, what worked, and the note from Jeff.

What Worked / What to Watch

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📈 What worked

The front of the run was clean again. Download, transcript, trims, cutouts, sermon record, devotionals, thumbnails, blogs, recap, Bible study, Shorts and the condensed cut all finished by machine on the first try. Everything up to Checkpoint 2 was ready by 3:40pm.

The week verified clean: 94 checks, 0 failed. The one accepted gap is Monday's social, which Jeff reworked on purpose to lead with Columbus.

Cost dropped to $43.56, from $67.27 last week and $75+ the two weeks before. That's about the median. app_ready is now a script, and it no longer has to wait on the Spanish video.

The homepage cut did its job. 63 of 94 returning visitors (67%) played last week's condensed sermon, and 22 kept it playing while they browsed.

Shorts are now the channel's growth engine. Kent's "Grace greater than your sin" passed 500 views in two days. Starting this week, Shorts are chosen and titled to speak to the viewer, and doctrinal sermon titles get a felt-need hook in front on YouTube.

🤔 What to watch

The Spanish dub sat in the inbox for two hours. All four HeyGen parts were back by 3:12pm, but the run never noticed them arriving, and the dub was joined by hand at 5:24pm. Most likely the background run can't see the Google Drive folder. Fix scheduled this week.

Three steps finished but missed a piece, and the board went green anyway. - Publishing didn't add the complete service and the condensed cut to their playlists. - The app's sermon record had no poster, thumbnail or group questions. - The Kids check and the Chaplain step both marked themselves done with gaps in their own output. All of these were caught and fixed tonight. The permanent fixes this week: playlist adds become part of the publish script, the Kids card gets four real checks (script, images, Chaplain, screens), and a step can't show green with a ✗ inside.

Two declined graphics would have posted. They'd been approved automatically before Jeff declined them. They were pulled back and replaced by hand. This week a decline will work at any stage, and Jeff will approve each graphic once, on its scheduled post, instead of twice.

app_ready hit its 60-minute limit once. The script ran inside an AI session that just sat waiting on it. Next week it runs on its own, with no session.

Open Items

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⚠️ Open Items · internal · pipeline tracking
  • Chaplain America, week 42 — the Friday Oct 16 (noon) and Sunday Oct 18 episodes aren't rendered yet. The scripts and plates are ready and waiting on Jeff's go. They need to be done by Wednesday evening for Friday's slot.
  • Kids, Thursday Oct 22 — Balaam's Donkey is still a draft with no art. Jeff is taking it this week: art by Sunday Oct 18, live by Tuesday Oct 20.
  • YouTube Shorts — this week's four upload to YouTube at 3:30am Monday on their own. The IG Stories are already approved.
  • Spanish video — the "Altered or synthetic content" box in YouTube Studio is still a hand click each week.
  • Instagram insights — still read by hand; pending.