WEEKLY REPORT · MAY 17, 2026
📊 ANALYTICS · MAY 10 → MAY 16
🗓 ROLLING OUT · MAY 17 → MAY 23
🗓 Rolling Out · MAY 17 → MAY 23
  • 📱 IG Stories Mon–Fri 6 AM ET — devotional Day 1–5
  • 🎨 10-concept IG pack (rolls out post-pastor-review)
  • 📿 Tue 10 AM prayer-graphics drop
  • 🔜 Fri 11 AM + Sat 11 AM next-week drops
🎬 Sermon Snapshot
How Do You Pass Faith to Your Kids?
📖 Sermons in English · The Great Shema
How Do You Pass Faith to Your Kids?

Pastor James Drake  ·  Deuteronomy 6:4-9  ·  Sunday, May 17, 2026

When a religious leader asked Jesus to name the greatest commandment out of hundreds, he reached for the Great Shema in Deuteronomy 6. Pastor James Drake, preaching from the field during his current Army Chaplain deployment, walks through what it means to love God with everything — heart, soul, mind, and strength — and how that love becomes a daily rhythm passed on to the next generation. Not a Sunday-morning event. Not a Pinterest-perfect family devotion. Just sit, walk, lie down, rise — the ordinary moments of an ordinary day, woven through with God's word. And when you fail at it (and you will), apologize in front of your kids. Because the Shema isn't a moral self-improvement plan. It's what Jesus came to fulfill.

📖 THIS WEEK'S BLOG
How Do You Pass Faith to Your Kids When Life Won't Slow Down?

By Jeff Reed · Published Sunday, May 17, 2026

🔜 NEXT BLOG · THURSDAY May 21
FIELD DEVOTION
Passover: Blood of Jesus

By Pastor James Drake · Publishes Thursday, May 21

Coming Thursday, May 21

🎯 TL;DR

All core surfaces live for "How Do You Pass Faith to Your Kids?" Pastor James Drake preached the Great Shema (Deuteronomy 6:4–9) from the field during his current Army Chaplain deployment — recorded by video, not a separate midweek field devotion. YouTube EN + ES, all three Subsplash MediaItems (EN sermon, ES sermon, Complete Service), Bible Study PDFs (EN + Cuban-Miami ES), the five Mon–Fri devotionals, and the app.cm sermon page all shipped. The sermon blog is live.

The 10-concept IG pack is preview-deployed and holds for pastor review (manifest status: `preview-deployed`). Last week's pulse (the 5/10 science-sermon week, Sun 5/10 → Sat 5/16 ET): page views and sessions dipped versus a Reformation-evergreen-inflated prior week — but blog average engagement time jumped from 3:14 to 24:19, and Mailchimp opens roughly doubled (432 → 891). Depth, not breadth. Detail in the Pulse card. 📊

⚠️ Open Items — live from the CCM weekly tracker
  • Sun · Verify the PCO new-people spike — 79 new people vs 12 the prior week (Sun–Sat ET); almost certainly a membership/data import, not walk-ins. Confirm before it goes in any number that matters. (`sun-pco`)
  • Mon · Spanish YouTube reach — 5/10 ES cut stuck at 2 views; apply the Sunday-afternoon publish lever to the 5/17 ES cut. (`mon-es`)
  • Thu · Social pack publish — 10 IG concepts preview-deployed, holding for pastoral review. Do not post until cleared. (`thu-social`)
10 / 11
Surfaces Live
James Drake · field-preached via video
5 📅
Devotionals Queued
Mon–Fri auto-rotate at 12:05 AM ET
Blog Status
blog live 2026-05-17
7
Next Sermon
Sunday May 24
📅 Devotionals This Week — auto-rotate Mon–Fri
MON devotional
MON · Who's on the Throne?
TUE devotional
TUE · Love God with Everything
WED devotional
WED · When You Sit, When You Walk
THU devotional
THU · A Gift to Your Children
FRI devotional
FRI · Not Try Harder. Trust Deeper.

Each card drops at 12:05 AM ET on its day; full bodies live in the app.cm devotionals rotation.

📊 Last Week's Pulse · 2026-05-10 → 2026-05-16 · vs 2026-05-03 → 2026-05-09

The 5/10 science-sermon week. Breadth dipped, depth spiked — read it carefully below.

📖
97
Blog Page Views
▼ -49%
prior week: 189
🧭
68
Blog Sessions
▼ -48%
prior week: 130
🙌
38
Blog New Users
▼ -54%
prior week: 83
🔎
17
Search Clicks
▲ +42%
prior week: 12

📧 Mailchimp last week: 891 opens · 48% open rate across 3 campaign(s). 👥 PCO: 79 new people · 21 event registrations. 📖 Blog avg engagement 24:19 · top Search query "how did the reformation change the world".

Source: CCM analytics Sheet (blog GA4 + Google Search Console + PCO + Mailchimp). Window: 2026-05-10 → 2026-05-16 is the canonical CCM sermon-week — Sun 00:00 → Sat 23:59 ET (America/New_York, DST-aware; upstream pulls re-anchored 2026-05-19). Site-wide GA4 & YouTube watch-time are not in the Sheet — see the editorial read if provided.

🎬 The Sermon Video · YouTube (Sheet view counts)

"How Do You Pass Faith to Your Kids?" — James Drake. Watch-time / avg-view-% are not in the Sheet; add them via the editorial input if needed.

English Sermon
📺 EN
Views (all-time, Sheet)70
Likes3
Comments0
Spanish Sermon
📺 ES · HeyGen
Views (all-time, Sheet)0
Likes0
Comments0
DID THIS PAST WEEK WORK?
visual answer: did this past week work?

Depth, not breadth — email + engagement won the week.

📈 What worked

Engagement went deep. Blog average engagement time ran 24:19 last week versus 3:14 the week prior — readers are finishing the long-form field-devotion writing, not bouncing. Search clicks rose 12 → 17 (+42%) even as raw page views fell, so the traffic that came was higher-intent search traffic. On email, Mailchimp opens roughly doubled (432 → 891) across three campaigns with the open rate up to 48%. The pattern from the James field-devotion series holds: original chaplain voice compounds on depth and email, not on one-Sunday pageview spikes.

🤔 What to watch

Don't misread the pageview dip. Page views (189 → 97), sessions (130 → 68), and new users (83 → 38) all fell — but the prior week was inflated by the Reformation evergreen SEO hit plus Edwin's Missions-Sunday blog. The 5/10 science week's real signal is the ~24-minute engagement time, not the smaller top-line. The thing to actually watch: the PCO new-people number — 79 vs 12 — a ~7× week-over-week jump that smells like a data import. Confirm it before it becomes a talking point. And Spanish YouTube is still stuck at 2 views — that lever has not moved in weeks.

"

Not because you tried harder. Because you trusted a better Savior.

— Pastor James Drake · Friday's devotional
This is the first weekly report produced by the new generator (`weekly_report_build.py`) instead of being hand-copied from the prior week. Every number in the Pulse card is pulled live from the CCM analytics Sheet; the narrative sections come from this `weekly-staff-report.md`. If a section reads oddly or a number looks wrong, the fix is in the data or this file — not in hand-edited HTML. Tell me what's working and what isn't. — Jeff